Effective data management and secure delivery is essential if your charity or non-profit organisation’s reputation is to be protected at all times.

Government legislation, such as the General Data Protection Regulation (GDPR), is in place to protect consumers and KPM have the knowhow and experience to ensure that all communications and personal data are handled correctly and meet, or exceed, compliance standards.

Fully GDPR compliant, direct mail enables your charitable organisation to send donors and corporate sponsors direct mail based on what the Information Commissioner’s Office (ICO) has termed ‘legitimate interest’.

Better still, unlike online, you don’t need recipients to opt-in or grant consent. So direct mail is a great way to achieve cut-through and access target audiences who might otherwise be unreachable.