‘5 minutes with…’ is a series of short Q&A’s with our team, to help you get to know them better. Here is Marian Lively, Managing Director.
8 steps to succeed at GDPR
For organisations who are mailing and emailing customers, it’s important to ensure that a clear route to compliance has been documented and customer data is protected. But what do you actually need to do?
9 tips to maximise your direct mail ROI
Direct mail is as relevant as ever. The channel has been in use for over six decades, and despite predictions that it would become redundant, the reverse is true. Studies show that recipients respond to direct mail; it stands out among the noise of inboxes and social media. The channel … Read More
The role of direct mail in digital communications strategy
We believe that businesses should combine direct mail and email for the most effective communications strategy. Digital communication strategies have been at the forefront for an increasing number of businesses since the mid-noughties. Communication strategies are being driven by digital and systems are changing, with traditional interactions replaced by device-based … Read More