It may seem early to mention the C-word, but have you thought about your Christmas and seasonal campaigns? Now is the time to plan ahead.
How to create successful direct mail
Campaign Planning Blog #2. Create direct mail that engages your customers; with tips including copywriting, design & creative and calls to action.
How to target your direct mail campaign
Campaign Planning Blog #1. A successful direct mail campaign depends on targeting the right audience. Learn more about audience personas, data management and segmentation.
5 minutes with… Marian Lively
‘5 minutes with…’ is a series of short Q&A’s with our team, to help you get to know them better. Here is Marian Lively, Managing Director.
8 steps to succeed at GDPR
For organisations who are mailing and emailing customers, it’s important to ensure that a clear route to compliance has been documented and customer data is protected. But what do you actually need to do?
9 tips to maximise your direct mail ROI
Direct mail is as relevant as ever. The channel has been in use for over six decades, and despite predictions that it would become redundant, the reverse is true. Studies show that recipients respond to direct mail; it stands out among the noise of inboxes and social media. The channel … Read More